About Cropital
Cropital is a Manila-based crowdfunding platform, launched in November 2015, that lets everyday retail investors fund individual smallholder Filipino farms directly, with investment amounts starting as low as ₱5,000 (about US$100) and returns generated through profit-sharing with the farms once harvests are sold. It was founded by Ruel Amparo, Rachel de Villa, and Everett Ubiadas with an explicit social-enterprise mission of giving farmers, who are traditionally locked out of formal bank financing, a more predictable and accessible source of capital to cover planting costs, and access to crop insurance to protect against weather and pest losses.
Co-founder Rachel de Villa was named to Forbes’ inaugural 30 Under 30 Asia list, and the company won Philippine Social Enterprise of the Year at the 2016 Philippine Rice Bowl Startup Awards, reflecting recognition within the Philippine agricultural and social-enterprise community during its early years.
This entry deliberately distinguishes between two different things that can be called ‘Cropital’s funding’: the retail investor capital that flows through Cropital’s platform to individual farms (which by 2017 press coverage had supported roughly 560 farmers), and any institutional equity investment into Cropital the company itself, which this research could not independently confirm from any source. Available independent press coverage of Cropital is concentrated in 2016 and 2017; more recent company-database listings describe it as still operating with a small team, but this entry could not find independent news coverage confirming its current (2024-2025) operational activity beyond those aggregator listings, and flags that gap honestly rather than asserting it is definitely still fully active.
The Problem They're Solving
Smallholder Filipino farmers are frequently excluded from formal bank lending because they lack the collateral or credit history banks require, leaving them dependent on informal, often high-interest lenders to cover planting costs each season.
Who They Serve
On one side, smallholder Filipino farmers seeking financing for planting costs and access to crop insurance; on the other, retail investors, domestic and international, looking to invest relatively small amounts directly into individual farms in exchange for a share of harvest profits.
What Makes Them Different
Cropital's crowdfunding model lets individual retail investors fund specific, named farms directly with small minimum investments, rather than pooling capital into a generalized agricultural fund, giving investors visibility into which farm their money supports.
Traction & Milestones
By 2017 press coverage, Cropital had extended financial support to roughly 560 farmers since its November 2015 launch, with backing and interest from institutions in the United States, Malaysia, and the Netherlands in addition to the Philippines; more recent, fully independent confirmation of its current scale of activity was not found.
The Leadership Team
Ruel Amparo
Co-Founder
Rachel de Villa
Co-Founder
Everett Ubiadas
Co-Founder