About Smart Recycle PH
Smart Recycle PH was established on September 18, 2021, first launching in Metro Cebu before expanding to other Philippine cities including Metro Manila and Davao. The company’s own materials describe it as founded and led by three women, built on roughly two decades of recycling-industry experience, with a goal of making recycling “easier and more accessible” for Filipino households and businesses. Individual founder names could not be independently verified beyond that description.
The platform connects individuals and companies to a network of verified collection partners for recyclables, e-waste, paper, metals, and other materials, offering scheduled pickups, drop-off points, and a mobile app that tracks recycling activity and converts it into loyalty points. For business clients, Smart Recycle PH positions itself as a compliance and reporting tool for RA 9003 (the Philippine Ecological Solid Waste Management Act), providing certified disposal, a digital dashboard, and waste-diversion certificates.
A notable public program is “Recycling for Trees,” run with Ramon Aboitiz Foundation Inc. and One to Tree, which converts collected recyclable weight into pledges to plant fruit-bearing trees in Cebu communities; by its first year the program had diverted roughly 358,000 kilograms of recyclables and funded roughly 1,000 tree seedlings, according to Manila Bulletin. In October 2022, Smart Recycle PH received a special recognition award from Tetra Pak during “Reimagine Recycling” Year 4, a program run by Coca-Cola Foundation Philippines and Save Philippine Seas to support circular-economy projects — a program/industry-recognition award, not a disclosed equity funding round.
The Problem They're Solving
Recycling in the Philippines has historically been informal and fragmented, with individuals and businesses lacking an organized, trackable way to connect their recyclable waste to legitimate collection and processing partners, and businesses in particular lacking an easy way to document compliance with the Ecological Solid Waste Management Act.
Who They Serve
Filipino households wanting an easy way to recycle responsibly, and businesses that need scheduled waste collection plus documentation/reporting for regulatory compliance and sustainability commitments.
What Makes Them Different
Positions itself less as a single recycler and more as a logistics and verification layer connecting waste generators to a vetted network of collection partners, paired with a consumer-facing loyalty/points mechanic (recycling activity converted into tree-planting pledges) and a business-facing compliance dashboard, rather than offering only one side of that transaction.
Traction & Milestones
Reported roughly 358,000 kg of recyclables diverted and about 1,000 tree-planting pledges funded in its first year of the Recycling for Trees program (Manila Bulletin, Feb 2024); received a special Tetra Pak recognition award at Coca-Cola Foundation Philippines/Save Philippine Seas's Reimagine Recycling Year 4 event (Oct 2022).