CAC (Customer Acquisition Cost)
Startup BasicsCAC is the total amount a company spends on sales and marketing to acquire one new paying customer, on average.
Startup & Tech Glossary
Plain-English definitions of startup, funding, AI, and tech terms — with Philippine examples where possible.
All
Ai Machine Learning
Crypto Web3
Funding Investment
Philippine Ecosystem
Startup Basics
Technology
Cap Table
Funding InvestmentA cap table is a spreadsheet showing exactly who owns what percentage of a startup, including founders, employees, and investors.
Churn
Startup BasicsChurn is the rate at which customers stop using or paying for a product over a given period, usually measured monthly.
Cloud Computing
TechnologyCloud computing means running software and storing data on someone else's remote servers over the internet, instead of your own computers.
Co-founder
Startup BasicsA co-founder is one of two or more people who start a company together from the very beginning, sharing ownership, risk, and major decisions.
Context Window
Ai Machine LearningThe context window is the maximum amount of text an AI model can read and remember at once when producing a response.
Convertible Note
Funding InvestmentA convertible note is a short-term loan to a startup that converts into equity later, usually at the next priced funding round.